Make It Visible

In 2021, 535 workers died in the construction industry. 
35 were work-related accidents. 500 were suicides.
Wellbeing support was there, but it wasn’t visible. 
Together with Ford and the Lighthouse Club, we decided ti was time to Make It Visible.

Awards: D&AD Shortlist in Graphic Design / The Drum EMEA Shortlist in Automotive / Campaign Big Awards Best in Automotive

Agency

Makerhouse, VML

Client

Ford, Lighthouse Club

Roles

Art Director, Senior Designer, Motion Designer

Formats

Guidelines Creation, Social, OOH, Print, Digital, Motion